John Martin has served as CEO and President of Converge Media since 2002. John has an extensive executive, marketing, media and consulting background encompassing a variety of platforms including Municipal Marketing, digital, broadcast, out-of-home, social, mobile, video, direct marketing, research, yellow pages and print.
John brings a wealth of significant leadership and consulting experience to our clients and special projects including:
- Project Manager of Municipal Marketing for the City of Chicago
- Executive Vice President, Marketing, SMS Assist (a Pritzker Group Portfolio Company)
- Interim SVP of Operations, White Way Sign & Maintenance Company
- Vice President, Corporate Strategy, Tribune Company
- Vice President, Advertising, Sun-Times News Group
- Interim SVP Digital & Sales Channel Development, The Berry Company
- Consultant, MediaBank, early stage consulting for a technology start-up
- Parish Pastoral Council and Social Media Advisor, Holy Name Cathedral
- Vice President/GM, B96, CBS Radio Chicago
- President, Clear Channel Web Services Group (now iHeartRadio)
- President, Critical Mass Media (research & marketing firm), Cincinnati
- Vice President & GM, Y95/KHYI, Evergreen Media, Dallas
- VP, CBS Radio Networks, New York
John has leveraged his extensive executive management and consulting experience to serve clients in both traditional consulting roles and executive interim management positions. John's flexibility in assignment engagements has given Converge Media the unique opportunity to work in operational roles with large companies going through difficult bankruptcy proceedings along with digital start-ups going through tremendous growing pains. We relish tough assignments, even interim management positions when we are available.
Since 2011, John and the Converge Media team have been working with city governments on leveraging their existing assets in innovative and creative ways to generate new revenue streams. As Program Managers for Municipal Marketing for the City of Chicago, John and the Converge Media team have been there every step of the way for the highly successful City Digital Network rollout and other municipal marketing initiatives.
John's unique executive and consulting experience really gives Converge Media a competitive advantage. Converge Media can walk into seemingly impossible situations and impact things immediately. Recently, Converge Media and Martin were engaged to serve as Executive Vice President of SMS Assist, a Pritzker Group portfolio company. The marketing mission was to re-image a multisite facility maintenance company into an innovative mobile and cloud-based technology company. The SMS Assist marketing makeover contributed greatly to their valuation tripling the last three years, while joining the distinguished "Unicorn" status with a valuation of a billion dollars.
- Marketing Services for Private Equity Portfolio Companies
- Assisting Municipalities Generate Revenue
- Interim Management Solutions
- Strategic Consulting
- Digital Strategies
- Situation Analysis
- Due Diligence
- New Business Development
- Project Management
- Executive In Residence
- Board of Directors
- Advisory Boards